Webhook
Definition
A webhook is an automatic notification sent from one software to another when a specific event occurs. For example, when a customer places an order on your website, a webhook can instantly trigger invoice creation and notify your logistics team. It's the invisible trigger that makes your automations reactive in real time.
Why it matters for your business
Webhooks are the essential building block of any real-time business automation. Without them, your tools must constantly check for updates (which is slow and costly). With webhooks, every event instantly triggers the right action. For a business leader, it's the assurance that nothing falls through the cracks.
How we use Webhook at GrowthPerf
We architect webhook-based automation systems to connect all your tools in real time. Our Make and n8n scenarios use webhooks as triggers to orchestrate complex flows: order received, CRM record created, team notified, invoice generated, all within seconds.
Related terms
Automate your processes with Webhook
We build workflows that leverage Webhook to save time every day.
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